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undergraduate thesis
USPOREDBA BOOKING.COM I AIRBNBA TE NJIHOVA ULOGA I VAŽNOST U TURIZMU
2021. urn:nbn:hr:191:945412
Ipša, Tamara
University of Rijeka
Faculty of Tourism and Hospitality Management

Cite this document

Ipša, T. (2021). USPOREDBA BOOKING.COM I AIRBNBA TE NJIHOVA ULOGA I VAŽNOST U TURIZMU (Undergraduate thesis). Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management. Retrieved from https://urn.nsk.hr/urn:nbn:hr:191:945412

Ipša, Tamara. "USPOREDBA BOOKING.COM I AIRBNBA TE NJIHOVA ULOGA I VAŽNOST U TURIZMU." Undergraduate thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, 2021. https://urn.nsk.hr/urn:nbn:hr:191:945412

Ipša, Tamara. "USPOREDBA BOOKING.COM I AIRBNBA TE NJIHOVA ULOGA I VAŽNOST U TURIZMU." Undergraduate thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, 2021. https://urn.nsk.hr/urn:nbn:hr:191:945412

Ipša, T. (2021). 'USPOREDBA BOOKING.COM I AIRBNBA TE NJIHOVA ULOGA I VAŽNOST U TURIZMU', Undergraduate thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, accessed 10 July 2024, https://urn.nsk.hr/urn:nbn:hr:191:945412

Ipša T. USPOREDBA BOOKING.COM I AIRBNBA TE NJIHOVA ULOGA I VAŽNOST U TURIZMU [Undergraduate thesis]. Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management; 2021 [cited 2024 July 10] Available at: https://urn.nsk.hr/urn:nbn:hr:191:945412

T. Ipša, "USPOREDBA BOOKING.COM I AIRBNBA TE NJIHOVA ULOGA I VAŽNOST U TURIZMU", Undergraduate thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, Opatija, 2021. Available at: https://urn.nsk.hr/urn:nbn:hr:191:945412

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Metadata
TitleUSPOREDBA BOOKING.COM I AIRBNBA TE NJIHOVA ULOGA I VAŽNOST U TURIZMU
Title (english)Comparison of Booking.com and Airbnb and their role and importance in tourism
AuthorTamara Ipša
MentorMislav Šimunić (mentor)
GranterUniversity of Rijeka
Faculty of Tourism and Hospitality Management
Opatija
Defense date and country2021-07-28, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Trade and Tourism
Abstract
Booking.com i Airbnb dvije su najpopularnije platforme za iznajmljivanje i oglašavanje smještajnih jedinica u svijetu. Kada govorimo o Booking.com-u i Airbnb-u, govorimo o dva najveća imena za organizaciju putovanja. Ove dvije web platforme spojile su gotovo pola milijarde posjetitelja mjesečno i neke su od najpopularnijih web stranica na svijetu. Iako obje platforme nude smještaj za odmor, obje platforme zapravo imaju nekoliko ključnih razlika. U nastavku rada istražit će se razlike I sličnosti obje platforme te kako one utječu na turizam. Također u radu je provedeno anketno istraživanje kojem je bio cilj bio doznati koju od platforme ispitanici koriste češće njihova iskustva te zašto koriste jednu od ponuđenih platformi te mnoga druga pitanja. U anketi provedenim na internetskim stranicama sudjelovalo je 133 ispitanika koji su odgovorili na ukupno 16 pitanja. Anketom je utvrđeno da većina ispitanika pri rezervaciji smještaja koristi Booking.com zbog bogate ponude te vrlo brze i jednostavne rezervacije. Internet danas uvelike olakšava samu organizaciju putovanja razvojem različitih platformi te je time turizam dobivao novu dimenziju
Keywords
Languagecroatian
URN:NBNurn:nbn:hr:191:945412
Study programmeTitle: Business Administration in Tourism and Hospitality Management; moduls: Entrepreneurship in Tourism and Hospitality, Tourism Management, Hospitality Management, International Tourism and Hospitality Management, Event and Leisure Management; specializations in: Entrepreneurship in Tourism and Hospitality, Tourism Management, Hospitality Management, International Tourism and Hospitality Management, Event and Leisure Management, Entrepreneurship in Tourism and Hospitality; Tourism Management; Hospitality Management; International Tourism and Hospitality Management
Course: Hospitality Management
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (sveučilišni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2022-03-25 15:23:33