Small family hotels in the world are in trend. More and more tourists in Croatia are choosing to stay in hotels where they can even establish a friendly relationship with the staff. The hotel industry is often said to be a representative catering activity because it is specific in terms of space, technical-technological and organizational-personnel possibilities, which enables the realization of a complete catering service within one unit, ie a combination of accommodation, food and beverage services. drinks. Their advantage is that they are more flexible in business and easier to adapt to the market. They make a significant contribution to Europe's gross domestic product and employment and are prone to great innovators, with a long-term vision. Small family hotels thrive when they are adapted to their location. They are often able to shape their decor and the overall aesthetics of the community in which they operate. This not only creates a unique accommodation, but also creates a destination within the destination. One thing travelers love when visiting new places is the opportunity to immerse themselves in the community and culture of that place. Furthermore, if retail space is available, the opportunity to partner with a local group of restaurants can be key to the success of small family hotels. During writing of these graduate thesis one project is made and it’s about organization of small family hotel as a part of tourist offer. This family hotel is important because of other similar projects, especially on Croatian coast where most of the hotels are part of international hotel chains. Small family hotels can be ideal way for development tourist accommodation in future for Croatia which could parry other markets.