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master's thesis
Strateško upravljanje zdravstvenim i wellness turizmom u Daruvaru
2019. urn:nbn:hr:191:349433
Lustig, Petra
University of Rijeka
Faculty of Tourism and Hospitality Management

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Lustig, P. (2019). Strateško upravljanje zdravstvenim i wellness turizmom u Daruvaru (Master's thesis). Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management. Retrieved from https://urn.nsk.hr/urn:nbn:hr:191:349433

Lustig, Petra. "Strateško upravljanje zdravstvenim i wellness turizmom u Daruvaru." Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, 2019. https://urn.nsk.hr/urn:nbn:hr:191:349433

Lustig, Petra. "Strateško upravljanje zdravstvenim i wellness turizmom u Daruvaru." Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, 2019. https://urn.nsk.hr/urn:nbn:hr:191:349433

Lustig, P. (2019). 'Strateško upravljanje zdravstvenim i wellness turizmom u Daruvaru', Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, accessed 26 December 2024, https://urn.nsk.hr/urn:nbn:hr:191:349433

Lustig P. Strateško upravljanje zdravstvenim i wellness turizmom u Daruvaru [Master's thesis]. Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management; 2019 [cited 2024 December 26] Available at: https://urn.nsk.hr/urn:nbn:hr:191:349433

P. Lustig, "Strateško upravljanje zdravstvenim i wellness turizmom u Daruvaru", Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, Opatija, 2019. Available at: https://urn.nsk.hr/urn:nbn:hr:191:349433

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Metadata
TitleStrateško upravljanje zdravstvenim i wellness turizmom u Daruvaru
Title (english)Strategic Management of Health and Wellness Tourism in Daruvar
AuthorPetra Lustig
MentorDragan Magaš (mentor)
GranterUniversity of Rijeka
Faculty of Tourism and Hospitality Management
Opatija
Defense date and country2019-07-24, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Trade and Tourism
Abstract
U ovom radu fokus je stavljen na strateško upravljanje i istraživanje u sklopu ovoga diplomskoga rada. Ovaj rad je strukturiran od 7 poglavlja, dane su sve definicije i opis važnih pojmova vezanih za strateško upravljanje i zdravstveni turizam. U drugom dijelu rada analizirani su rezultati provedenog anketnog istraživanja u kojima je bilo temeljno saznanje o zadovoljstvu uslugama i mišljenju ispitanika o bitnim stvarima vezanim za upravljanje i zdravstveni turizam u Daruvaru. Na temelju analize rezultata provedenog anketnog istraživanja, dolazi se do zaključka da Daruvar i Daruvarske toplice imaju zadovoljne korisnike u vidu zdravstvenog i wellness turizma, te da se dobro upravlja zdravstvenim i wellness turizmom u Daruvar
Abstract (english)
In this paper focus is on strategic management and research that is given within this paper. In this work, structured in 7 chapters, all definitions of relevant terms of strategic management and health tourism are given. In the second part of this paper, analyzed results of research are presented and described. Research was about the satisfaction of used services and opinion of examinees about important things of management and health tourism in Daruvar. Based on the analysis of the results of the conducted survey, it is concluded that Daruvar and Daruvar Spa have satisfied customers in terms of health and wellness tourism and that health and wellness tourism in Daruvar is well managed.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:191:349433
Study programmeTitle: Management in tourism
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2020-04-21 09:35:28