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master's thesis
Unapređenje turističke ponude Varaždina kroz animacijske programe dvorca Trakošćan
2020. urn:nbn:hr:191:676412
Čuček, Maja
University of Rijeka
Faculty of Tourism and Hospitality Management

Cite this document

Čuček, M. (2020). Unapređenje turističke ponude Varaždina kroz animacijske programe dvorca Trakošćan (Master's thesis). Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management. Retrieved from https://urn.nsk.hr/urn:nbn:hr:191:676412

Čuček, Maja. "Unapređenje turističke ponude Varaždina kroz animacijske programe dvorca Trakošćan." Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, 2020. https://urn.nsk.hr/urn:nbn:hr:191:676412

Čuček, Maja. "Unapređenje turističke ponude Varaždina kroz animacijske programe dvorca Trakošćan." Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, 2020. https://urn.nsk.hr/urn:nbn:hr:191:676412

Čuček, M. (2020). 'Unapređenje turističke ponude Varaždina kroz animacijske programe dvorca Trakošćan', Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, accessed 09 January 2025, https://urn.nsk.hr/urn:nbn:hr:191:676412

Čuček M. Unapređenje turističke ponude Varaždina kroz animacijske programe dvorca Trakošćan [Master's thesis]. Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management; 2020 [cited 2025 January 09] Available at: https://urn.nsk.hr/urn:nbn:hr:191:676412

M. Čuček, "Unapređenje turističke ponude Varaždina kroz animacijske programe dvorca Trakošćan", Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, Opatija, 2020. Available at: https://urn.nsk.hr/urn:nbn:hr:191:676412

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Metadata
TitleUnapređenje turističke ponude Varaždina kroz animacijske programe dvorca Trakošćan
Title (english)Improvement of the tourist offer of Varaždin through animation programs of the castle Trakošćan
AuthorMaja Čuček
MentorIvana Ivančić (mentor)
GranterUniversity of Rijeka
Faculty of Tourism and Hospitality Management
Opatija
Defense date and country2020-09-22, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Kako bi turistička destinacija ostvarila uspjeh na turističkom tržištu, iznimno je važno poznavati motivaciju i interese turista, te uskladiti ponudu s njihovim potrebama. Programi turističke animacije upotpunjuju slobodno vrijeme turista i posjetioca destinacije te mu pružaju osjećaj zabave, opuštanja i zadovoljstva. U svrhu ovog diplomskog rada provedeno je istraživanje lokalnog stanovništva grada Varaždina s ciljem identifikacije njihovih interesa. Istraživanje putem anketnog upitnika pokazalo se vrlo korisno zbog saznanja o trenutnom zadovoljstvu lokalnog stanovništva animacijskim programima u dvorcu Trakošćan kao i za razvoja modela putem kojeg se daje novi koncept razvoja animacijskih programa. Dobiveni rezultati uvelike mogu poslužiti kao preporuke turističkim dionicima putem kojih bi se unaprijedila turistička ponuda grada Varaždina, ali ujedno i ponuda animacijskih programa dvorca Trakošćan. Ponuđeni animacijskih programi obogaćuju turističku ponudu grada Varaždina, ali i odgovaraju na izazove uvjetovane epidemiološkim situacijama. Tako kreirani animacijski programi osim što osiguravaju zadovoljenje motiva, turistima u potpunosti pružaju i neophodnu zdravstvenu sigurnost.
Abstract (english)
Touristic destination should be a perfect harmony between touristic offer and tourists needs to achieve best possible success on market. Animation programs complement tourists and visitors free time in destination and offer them a sense of fun, relaxation and satisfaction. For the purpose of this thesis, a research was conducted within the local population of Varazdin city with the aim to identify their interests. Questionnaire form of research, proved to be the best one to identify level of satisfaction of the locals with current animation programs in the Trakoscan castle. Additionally, it gave results in which direction should animation programs be developed in the near future and what can be improved in this field. The obtained results can be served as recommendation to employees in touristic sector for further improvement of Varazdin city and Trakoscan castle touristic offer. Animation programs enrich current touristic offer of Varazdin city, but also successfully meet challenges caused by new epidemiological situation. Animation programs created in this way can ensure tourists health security, but also satisfaction of their touristic needs.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:191:676412
Study programmeTitle: Management in tourism
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2021-02-15 10:34:35