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master's thesis
Analiza i usporedba online konferencija i konferencija uživo
2021. urn:nbn:hr:191:148221
Breulj, Iva
University of Rijeka
Faculty of Tourism and Hospitality Management

Cite this document

Breulj, I. (2021). Analiza i usporedba online konferencija i konferencija uživo (Master's thesis). Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management. Retrieved from https://urn.nsk.hr/urn:nbn:hr:191:148221

Breulj, Iva. "Analiza i usporedba online konferencija i konferencija uživo." Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, 2021. https://urn.nsk.hr/urn:nbn:hr:191:148221

Breulj, Iva. "Analiza i usporedba online konferencija i konferencija uživo." Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, 2021. https://urn.nsk.hr/urn:nbn:hr:191:148221

Breulj, I. (2021). 'Analiza i usporedba online konferencija i konferencija uživo', Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, accessed 06 May 2024, https://urn.nsk.hr/urn:nbn:hr:191:148221

Breulj I. Analiza i usporedba online konferencija i konferencija uživo [Master's thesis]. Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management; 2021 [cited 2024 May 06] Available at: https://urn.nsk.hr/urn:nbn:hr:191:148221

I. Breulj, "Analiza i usporedba online konferencija i konferencija uživo", Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, Opatija, 2021. Available at: https://urn.nsk.hr/urn:nbn:hr:191:148221

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Metadata
TitleAnaliza i usporedba online konferencija i konferencija uživo
Title (english)Analysis and Comparison of Online and Live Conferences
AuthorIva Breulj
MentorDaniela Gračan (mentor)
GranterUniversity of Rijeka
Faculty of Tourism and Hospitality Management
Opatija
Defense date and country2021-07-13, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Turizam danas predstavlja općepoznatu pojavu, no njegov razvoj i napredak nije bio jednostavan. Poimanja koje je isključivo vezano za odmor i zabavu, danas je nezamislivo zbog specifičnih oblika turizma koji su naveliko upotpunili cjelokupnu ponudu. Jedan od njih jest poslovni turizam koji se još naziva i MICE turizam. Iza akronima nalazi se obilno organiziranje i planiranje sastanaka, insentiv putovanja, kongresa i konferencija te izložbi i sajmova. U ovom diplomskom radu fokus je stavljen na jedan segment poslovnog turizma, a to je kongresni turizam. U radu je obuhvaćena njegova povijest, vrste i obilježja, dok je naglasak stavljen na način održavanja. Budući da su trendovi digitalizacije donijeli inovacije, tako dolazi do promijene održavanja kongresa i konferencija, te se pokraj klasičnog, tradicionalnog održavanja uživo, pojavljuje održavanje online. Na primjeru MEKST konferencije 2020. godine provedeno je dvostruko istraživanje - anketa od strane ispitanika, a dubinski intervjui od strane predavača. Unatoč prednostima online održavanja, istraživanja su pokazala preferiranje konferencija uživo zbog temeljne ljudske potrebe – socijalne interakcije. Na temelju toga, dolazi se do zaključka da online konferencije nikada neće moći u potpunosti zamijeniti konferencije uživo.
Abstract (english)
Tourism today is a well-known phenomenon, but its development and progress has not been easy. The notion, which is exclusively related to leisure and entertainment, is unattainable today due to the specific forms of tourism that have largely completed the entire offer. One of them is business tourism which is also called MICE tourism. Behind the acronym is the abundant organization and planning of meetings, incentive trips, congresses and conferences, exhibitions and fairs. In this thesis, the focus is on one segment of business tourism, and that is congress tourism. The paper covers its history, types and features, while emphasizing the way it is hold on. As digitalization trends have brought innovations, there has been a change in the organization of congresses and conferences, and in addition to the classic, traditional live events, online events are emerging. On the example of the MEKST conference in 2020, a double survey was conducted - surveys by respondents, and in-depth interviews by lecturers. Despite the benefits of online organization, research has shown a preference for live conferencing because of basic human needs - social interaction. Based on this, it is concluded that web conferencing will never be able to completely replace live conferencing.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:191:148221
Study programmeTitle: Management in tourism
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2022-07-28 10:43:24