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master's thesis
Utjecaj digitalnih tehnologija na turističku potrošnju
2021. urn:nbn:hr:191:305671
Pavić, Nikola
University of Rijeka
Faculty of Tourism and Hospitality Management

Cite this document

Pavić, N. (2021). Utjecaj digitalnih tehnologija na turističku potrošnju (Master's thesis). Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management. Retrieved from https://urn.nsk.hr/urn:nbn:hr:191:305671

Pavić, Nikola. "Utjecaj digitalnih tehnologija na turističku potrošnju." Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, 2021. https://urn.nsk.hr/urn:nbn:hr:191:305671

Pavić, Nikola. "Utjecaj digitalnih tehnologija na turističku potrošnju." Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, 2021. https://urn.nsk.hr/urn:nbn:hr:191:305671

Pavić, N. (2021). 'Utjecaj digitalnih tehnologija na turističku potrošnju', Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, accessed 19 January 2025, https://urn.nsk.hr/urn:nbn:hr:191:305671

Pavić N. Utjecaj digitalnih tehnologija na turističku potrošnju [Master's thesis]. Opatija: University of Rijeka, Faculty of Tourism and Hospitality Management; 2021 [cited 2025 January 19] Available at: https://urn.nsk.hr/urn:nbn:hr:191:305671

N. Pavić, "Utjecaj digitalnih tehnologija na turističku potrošnju", Master's thesis, University of Rijeka, Faculty of Tourism and Hospitality Management, Opatija, 2021. Available at: https://urn.nsk.hr/urn:nbn:hr:191:305671

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Metadata
TitleUtjecaj digitalnih tehnologija na turističku potrošnju
Title (english)The Impact of Digital Technologies on Tourism Consumption
AuthorNikola Pavić
MentorAdriana Jelušić (mentor)
GranterUniversity of Rijeka
Faculty of Tourism and Hospitality Management
Opatija
Defense date and country2021-09-20, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Economics
Abstract
Turizam ima golem utjecaj na gospodarstvo pojedine zemlje, a preduvjet za rast gospodarstva je upravo ostvarenje turističke potrošnje. U okviru ovog rada definiran je pojam turističke potrošnje te su navedene glavne karakteristike turizma u Hrvatskoj. Uspoređene su i opisane digitalne tehnologije korištene u svrhu turizma koje uključuju stranice i aplikacije za odabir željene destinacije, zatim one za rezervaciju smještaja te tehnologije koje se koriste u samoj destinaciji za pronalazak odgovarajućeg turističkog sadržaja. Spomenute su tehnologije budućnosti koje predstavljaju velik potencijal za promjenu i razvoj turizma. U istraživačkom dijelu rada, provedeno je anketno ispitivanje s ciljem definiranja utjecaja digitalnih tehnologija na turističku potrošnju. U zadnjem dijelu rada, dobiveni rezultati su analizirani te su izneseni zaključci korišteni u svrhu potvrđivanja ili opovrgavanja glavnih hipoteza rada.
Abstract (english)
Tourism has a huge impact on the economy of a country and the realization of tourism consumption is a requirement for economic growth. The concept of tourism consumption is defined and the main characteristics of tourism in Croatia are presented. The digital technologies that are used for tourism purposes, which include sites and applications for selecting the desired destination, sites for booking accommodation and technologies used in the destination itself to find the appropriate tourist content, are compared and described. The technologies of the future, which represent a great potential for change and development of tourism, are discussed. The aim of the study was to define the impact of digital technologies on tourism consumption which was accomplished by conducting a survey. After analyzing the obtained results, the conclusions were used for the purpose of confirming or refuting the main hypotheses of the paper.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:191:305671
Study programmeTitle: Marketing in tourism
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra ekonomije (magistar/magistra ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2022-08-24 09:33:37