Blue economy is defined by the processes of utilization, preservation, as well as economic activities related to the oceans, seas, and coasts. It enables sustainable economic growth and development based on “blue resources” of developed and developing countries. The biggest challenge of blue economy is to understand and better manage the many aspects of resources found in the oceans, seas, and coasts. Blue economy should also support and further develop other existing sustainable development initiatives. Therefore, the focus of this study is on a new, insufficiently researched concept, more precisely the concept of blue economy, which is extremely important for the preservation of our planet. The purpose of this study is to present a paradigmatic detailed and systematic review of research on blue economy to identify new trends and reduce gaps in the literature. For this study, a systematic quantitative literature review was used, including a total of 26 studies on blue economy. The articles included in the sample were obtained from global scientific online databases such as Google Scholar, Emerald Insight, Scopus, and Web of Science. After retrieval, the selected articles were analyzed according to paradigm type, year of publication, geographical coverage, and type of research. Descriptive statistics were used for data analysis, and the values obtained from each analysis were presented in absolute or relative values. After analyzing the articles according to the researched topics, a deep analysis of the content of factors contributing to memorable experiences was conducted to identify and select types of tourism. The results of this study indicate that studies on blue economy started to appear in the global literature only from 2018. According to the conducted geographical analysis, it was found that there are currently no studies on blue economy conducted in Croatia. Further analysis revealed that most authors in studies on this topic used a quantitative research approach. The results of the paradigmatic analysis indicate that most studies on blue economy are of (post)positivist ideology. The findings of this study offer theoretical implications for improving the understanding of the concept of blue economy, primarily by determining the works on this topic based on the paradigm type they belong. Also, the contribution of this research is reflected in the fact that it represents a pioneering effort in conducting a paradigmatic analysis of studies on blue economy.