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Music events as an innovation element of the tourism offering
U: 7th International Scientific Conference ToSEE - Tourism in Southern and Eastern Europe 2023 Conference Proceedings: Engagement & Empowerment: A Path Toward Sustainable Tourism. Fakultet za menadžment u turizmu i ugostiteljstvu, Sveučilišta u Rijeci, 2023. str. 397-408. urn:nbn:hr:191:944993
Stipanović, Christian; Rudan, Elena; Zubović, Vedran

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Stipanović, C., Rudan, E. i Zubović, V. (2023). Music events as an innovation element of the tourism offering. 7th International Scientific Conference ToSEE - Tourism in Southern and Eastern Europe 2023 Conference Proceedings: Engagement & Empowerment: A Path Toward Sustainable Tourism (str. 397-408). Fakultet za menadžment u turizmu i ugostiteljstvu, Sveučilišta u Rijeci. Preuzeto s https://urn.nsk.hr/urn:nbn:hr:191:944993

Stipanović, Christian, et al. "Music events as an innovation element of the tourism offering." 7th International Scientific Conference ToSEE - Tourism in Southern and Eastern Europe 2023 Conference Proceedings: Engagement & Empowerment: A Path Toward Sustainable Tourism, Fakultet za menadžment u turizmu i ugostiteljstvu, Sveučilišta u Rijeci, 2023, str. 397-408. https://urn.nsk.hr/urn:nbn:hr:191:944993

Stipanović, Christian, Elena Rudan i Vedran Zubović. "Music events as an innovation element of the tourism offering." U 7th International Scientific Conference ToSEE - Tourism in Southern and Eastern Europe 2023 Conference Proceedings: Engagement & Empowerment: A Path Toward Sustainable Tourism, 397-408. Fakultet za menadžment u turizmu i ugostiteljstvu, Sveučilišta u Rijeci, 2023. Citirano 05.04.2025.. https://urn.nsk.hr/urn:nbn:hr:191:944993

Stipanović, C., Rudan, E. i Zubović, V. (2023) 'Music events as an innovation element of the tourism offering', 7th International Scientific Conference ToSEE - Tourism in Southern and Eastern Europe 2023 Conference Proceedings: Engagement & Empowerment: A Path Toward Sustainable Tourism, Fakultet za menadžment u turizmu i ugostiteljstvu, Sveučilišta u Rijeci, str. 397-408. Preuzeto s: https://urn.nsk.hr/urn:nbn:hr:191:944993 (Datum pristupa: 05.04.2025.)

Stipanović C, Rudan E, Zubović V. Music events as an innovation element of the tourism offering. 7th International Scientific Conference ToSEE - Tourism in Southern and Eastern Europe 2023 Conference Proceedings: Engagement & Empowerment: A Path Toward Sustainable Tourism. Fakultet za menadžment u turizmu i ugostiteljstvu, Sveučilišta u Rijeci; 2023. Str. 397-408. [pristupljeno 05.04.2025.] Dostupno na: https://urn.nsk.hr/urn:nbn:hr:191:944993

C. Stipanović, E. Rudan i V. Zubović, "Music events as an innovation element of the tourism offering", 7th International Scientific Conference ToSEE - Tourism in Southern and Eastern Europe 2023 Conference Proceedings: Engagement & Empowerment: A Path Toward Sustainable Tourism Fakultet za menadžment u turizmu i ugostiteljstvu, Sveučilišta u Rijeci, 2023. [Online] Dostupno na: https://urn.nsk.hr/urn:nbn:hr:191:944993 [Citirano: 05.04.2025.]

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Podaci o radu
Naslov (engleski)Music events as an innovation element of the tourism offering
AutorChristian Stipanović
AutorElena Rudan
AutorVedran Zubović
Autorova ustanovaSveučilište u Rijeci
Fakultet za menadžment u turizmu i ugostiteljstvu
Znanstveno / umjetničko
područje, polje i grana		DRUŠTVENE ZNANOSTI
Ekonomija
Sažetak (engleski)
Purpose – Music tourism refers to attendance at music events such as concerts, festivals, and other music-related activities. This form of tourism can have a significant effect on the development of destinations hosting music events, and can also contribute to the promotion of a destination's cultural heritage and identity. Croatian destinations organize various music events and strive to become distinctive music-event destinations. In the process of diversification relative to the global,... Više universal offering, the valorisation of traditional music plays an important role in creating a unique experience. The aim of the article is to analyse the attitudes of Generation Y tourists towards traditional-music events and the supplementary offering with a view to innovating music festivals and concerts, which can become the main motivation for visiting a destination. Methodology – The research of the music preferences of Generation Y in tourism is based on a questionnaire survey of 123 respondents in Croatia, who evaluated the offering of music festivals and traditional-music events in the overall offering of music events in the destination. Factor analysis was conducted to determine the factors that influence the behavioural intentions and selection of traditional-music festivals of Generation Y. Findings – The main results of the research are the identification of the most important characteristics for choosing a type of music event and their impact on a destination’s music offering and overall tourism offering. The results show that attendance at traditional-music events depends mainly on the respondents’ personal preferences and the quality of the event offerings, while a destination's supplementary facilities and services are not critical to the choice of a music event in tourism. The development of events to innovate a destination’s offering must focus on the quality of music events geared to the target segment and should be based on stakeholder synergy and the knowledge of musicologists. Contribution – This research is significant because no previous research results have been found on Generation Y in relation to the evaluation of traditional-music events and their role in the overall music offering of a destination. The results contribute to a better understanding of the needs and preferences of specific generations who attend music events, and of the supporting destination strategies in destination audio management. Sakrij dio sažetka
Jezikengleski
Vrsta publikacijeZnanstveni rad - Izvorni znanstveni rad
Status objaveObjavljen
Vrsta recenzijeRecenziran - međunarodna recenzija
Verzija publikacijeObjavljena verzija rada (izdavačev PDF)
Naslov zbornika7th International Scientific Conference ToSEE - Tourism in Southern and Eastern Europe 2023 Conference Proceedings: Engagement & Empowerment: A Path Toward Sustainable Tourism
Brojčani podacistr. 397-408
URN:NBNurn:nbn:hr:191:944993
Datum objave publikacije2023
ProjektŠifra: UNIRI-DRUSTV-18-39
Naziv (hrvatski): Audio menadžment u funkciji razvoja turističke destinacije
Naziv (engleski): The role of audio management in tourist destination development
Voditelj: Christian Stipanović
Pravna nadležnost: Hrvatska
Financijer: Sveučilište u Rijeci
SkupNaziv: 7th International Scientific Conference ToSEE – Tourism in Southern and Eastern Europe 2023 Engagement & Empowerment: A Path Toward Sustainable Tourism
Kratica: ToSEE2023
Lokacija: Opatija, Hrvatska
Datum početka: 2023-05-25
Datum završetka: 2023-05-27
Vrsta izlaganja: Predavanje
Vrsta resursaTekst
IzdavačFakultet za menadžment u turizmu i ugostiteljstvu, Sveučilišta u Rijeci
Prava pristupaOtvoreni pristup
Uvjeti korištenjaIkona licence Zaštićeno autorskim pravom.
Datum i vrijeme pohrane2025-02-20 13:06:47
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